WORLD OF OUTLAWS EXTENDS PARTNERSHIP WITH VP RACING FUELS
VP to be Official Fuel of World of Outlaws Sprint Car and Late Model Series Through 2017
SAN ANTONIO, TX (February 20, 2015) VP Racing Fuels today announced the extension of its sponsorship of the World of Outlaws Sprint Car and Late Model Series through 2017. With the agreement, VP will continue as the “Official Fuel” for each series and provide trackside fuel service at select events from the season kickoff DIRTcar Nationals in Florida to the Bad Boy Buggies World Finals at The Dirt Track at Charlotte. Racers can contact their designated VP Regional Distribution Center to confirm the trackside fuel service for each scheduled event.
“Extending our partnership with VP Racing Fuels is an easy decision,” said Brian Carter, World of Outlaws CEO. “Not only does VP have excellent products for our competitors, but their promotion of short track racing and attention to detail is second to none. Our two companies work extremely well together, and we’re looking forward to continuing the growth of short track racing.”
“The World of Outlaws has been a great partner and we value our relationship, which is now in its eighth year,” said Chris Wall, VP’s Chief Marketing Officer. “WoO offers a great platform to promote VP’s industry leading race fuels which racers and engine builders alike have come to embrace for increased power, consistency and superior engine protection.”
VP’s Late Model Plus™ racing fuel was Darrell Lanigan’s exclusive fuel of choice in his record-breaking run to 17 race wins and third series championship this past season.
According to Wall, the sponsorship also provides the opportunity to promote VP’s growing roster of consumer products as well as its VP-branded gas stations and convenience stores which continue to roll out across the country. VP’s consumer products include VP Madditive® performance chemicals, VP Small Engine Fuels for 2- and 4-cycle outdoor power equipment, VP PowerWash™ and VP Sportsman’s Containers®.
More information about VP’s fuels and other products is available online at VPRacingFuels.com. To find a local dealer, contact your VP regional distribution center listed online at http://www.vpracingfuels.com/contactus.html.
Technical questions regarding fuel selection and tuning can be directed to VP Tech Support at 302-521-1767 or firstname.lastname@example.org.
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975. In addition to World of Outlaws Sprint Car and Late Model Series, VP is the Official Racing Fuel of DIRTcar Racing, Tudor United SportsCar Championship, AMA Supercross, NMRA, NMCA, Pirelli World Challenge, PDRA and Rally America, among more than 60 VP-sponsored series and sanctioning bodies.
As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive™ performance chemicals; VP PowerWash™ and more. VP also markets VP PowerMaster® hobby fuels for R/C racing. More information is available online at VPRacingFuels.com, VP-SEF.com or PowermasterFuels.com.